As you may have noticed, this blog project is in archive mode. We enjoyed sharing with you. Maybe we'll try again one day.
Figuring Out How To Do More With Design. At Coke.
Wed, 2008-08-27 23:50 — Paul Martin
I've always been fascinated by design and marketing at Coca-Cola. This article, at Business Week, is a look at how David Butler makes design change in a large organization. Don't miss the part about the internal Web based design software that only allows creation of artwork that conforms to the brand standards.
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